The Pointe offers a wide range of features for vendors, markets, and events, both indoors and outdoors. It is specifically designed to host agricultural events and community activities throughout the year.
Bookable spaces
- Brokerlink Insurance Arena
- Heartland Ford Barn, including the Barn Office
- Keyera Meeting Room and Show Office
- Outdoor warm up area
- West field
- Outdoor event spaces
- Vendor space - indoor/outdoor
Highlights
- Competitor parking: 40 powered trailer stalls and 60 non-powered trailer stalls
- Overflow parking and self-penning capabilities
- Outdoor warm-up area
- Outdoor rough stock penning
- Completely enclosed and secured competitor zone
- Check-in area/veterinarian check integrated at competitor entrance
- Front drop-off area designed to provide sufficient space for food trucks or vendor installations
- Visitor parking: 309 vehicle stalls, 8 barrier-free stalls, 4 loading stalls
- Multiple outdoor locations for markets, festivals, and more
Rental Information
- Daily rentals are 12-hour periods and include:
- 5 standard arena grooms
- A dedicated equipment and operations team will be available to support all event-related needs, offering consistent operation of equipment and assisting with facility logistics and set up throughout the event.
- Our customer service team will be on-site to assist contestants and spectators, provide guidance and address any inquiries or issues within the facility.
- Our team will be available on-site to assist with event execution and manage everything from facility maintenance to addressing technical requirements during the event.
- A not-for-profit registration number will be requested at the time of booking to qualify for the non-profit rate
Licenses
Alcohol is permitted with an appropriate liquor permit. Proof of Host Liquor Liability Insurance coverage of $2 million, with Strathcona County named as an additional insured, is required.
Deposits, payments, and cancellations
- Hourly rentals are to be paid in full at the time of booking. Cancellation less than 72 hours before the commencement of the rental period will result in the loss of fees.
- For daily bookings, rentals are to be paid in full at the time of booking. Cancellation less than 90 days before the commencement of the rental period will result in the loss of fees.
- For multi-day event bookings, a non-refundable initial payment worth 50% of the facility rental is due at time of booking. The remainder of payment is due 7 days prior to the event. Cancellation less than 120 days before the commencement of the rental period will result in the loss of fees.
- The final amount payable is subject to change due to additional charges incurred during the event.
- Damage deposits vary based on events and bookings.
View The Pointe booking brochure
Fees
All rentals are charged on an hourly basis unless otherwise noted. Variable pricing for open-air stalling, additional equipment and outdoor space. Event fee and damage deposit will apply based on the event requirements.
GST not included.
BrokerLink Insurance Arena
| Event day (full arena)* - per day | $1,500.00 |
| Event day (full arena)* - per day (non-profit) | $1,200.00 |
| Move in/out day (full arena) - per day | $750.00 |
| Arena - hourly | $150.00 |
| Arena - hourly (non-profit) | $120.00 |
| Drop-in riding: per rider (first two animals) | $20.00 |
| Drop-in riding: per rider (additional animal) | $10.00 |
*Daily rental includes a 12-hour rental window, 5 arena drags, show office and event support
Heartland Ford Barn - animal housing
| Heartland Ford Barn Office | $28.25 |
| Heartland Ford Barn Office (non-profit) | $16.91 |
| Animal stall rental - day use first night | $40.00 |
| Animal stall rental - additional night | $20.00 |
| Stall pre-bedding | $20.00 |
| Shavings - per bag | $8.00 |
The first night of day-use stalling includes two bags of shavings.
Keyera Meeting Room and Show Office
| Keyera Meeting Room (side 1 and 2) | $58.86 |
| Keyera Meeting Room (side 1 and 2) - non-profit | $35.32 |
| Keyera Meeting Room (side 1) | $49.33 |
| Keyera Meeting Room (side 1) - non-profit | $29.71 |
| Keyera Meeting Room (side 2) | $35.31 |
| Keyera Meeting Room (side 2) - non-profit | $21.14 |
Booking events
- Submit an online booking request
- For major events, please connect with our Bookings Team (pointebookings@strathcona.ca) so an event package with accurate pricing can be curated to best meet your needs.
Make sure you're familiar with our facility rules and regulations before arriving.
Send in your booking request
Our team will follow-up to help explore all the available options.
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